We're proud to be 417 Magazine.
But we're so much bigger than that.

We’re Whitaker Publishing, a life-improvement company in Springfield, Missouri serving more than 130,000 monthly readers. We produce award-winning publications, have a custom publishing division, a ticketing platform and an event planning division. While we're at it, we host parties and events for movers, shakers and everyone in between. There’s more to come. We promise.



Want to improve lives? You're in the right spot. We enrich our readers' lives with quality information presented in an attractive, entertaining way; our advertising clients with attractive, effective media to reach those readers; and our associates with a positive work environment that rewards professionalism and creativity.
Account Executive
Account executives sell across all platforms and receive incentives when revenue goals are met and exceeded. Top performers can even qualify to go on a free vacation. Apply here.
Digital Marketing Coordinator
Responsible for creating and executing digital strategies and marketing tactics to attract, retain and engage current and new audiences in targeted segments within the 417 orbit.  Apply here.
Freelance Writer
Write content for the 417 family of publications, custom publications and online. Apply here.
We offer internships for students interested in journalism, design, digital media, marketing, event planning and more. Apply here.
We're always on the lookout for a variety of models. Apply here.
Gary Whitaker
Logan Aguirre
Associate Publisher
Joan Whitaker
Vice President
Adrienne Donica
Biz 417 Editor
Alex Solomon
Advertising Photographer
Alex Wolken
Editorial Designer
Ammie Scott
Vice President
Bernadette Pry
Administrative Assistant
Brandon Alms
Senior Designer
Brian O'Keefe
Account Manager
Brittni Bynum
Advertising Design Director
Callie Henry
Advertising Designer
Chelsea Warren
Account Executive
Christy Howell
Brand Coordinator
Claire Porter
Managing Editor
Danielle McGuire
Marketing Coordinator
Dayle Duggins
Digital Director
Elisabeth Behnke
Advertising Designer
Heather Kane
Creative Director
Jami Wightman
Account Executive
Janelle Haik
Marketing Director
Jessica Pyle
Finance Coordinator
JuliRose Sullivan
Digital Manager
Katherine Newman
Sales Manager
Katie Pollock Estes
Editorial Director
Khaley Watts
Brand Designer
Logan Swope
Event Coordinator
Maggie Sholes
Advertising Design Coordinator
Megan Johnson
Vice President
Michael Evans
Sales Director
Paije Luth
Editorial Art Manager
Rose Marthis
Projects Editor
Vivian Wheeler
Editorial Art Coordinator


Whiskey Fest
The List Party
Biz 417's B-School