Are you a dynamic designer with a knack for marketing that thrives on building upon and enhancing a company’s brand? Be the design champion of our brand—it’s unlike any other in our community.
If so, we’re hiring and could use someone like you as our Brand Designer!
Description
Own the design aesthetic of the 417 Brand and all of its assets through dynamic design, high impact marketing efforts and videography.
Responsibilities
• Create new branding and design concepts that fit the demographic and accurately and strongly represent the 417 brand.
• Design all collateral for 417 events, contests, promotions, sweepstakes and the 417 brand while maintaining brand quality and consistency.
• Visual storytelling through multimedia assets and videography for various projects including maximizing website content and events.
• Copywriting for 417 campaigns including but not limited to advertisement copy including creative headlines and calls to action, social media content plans and website copy.
• Support development of social media strategies (paid and organic) across all projects and the 417 brand as a whole.
• Maximize the essence of live events through photography direction and video creation to create compelling recaps to tell the story of the event to sponsors, participants and event attendees.
• Create and coordinate fulfillment of collateral for direct mailings, social media, event invitations, postcards, envelopes, billboards, business cards, name tags and more.
• Support paid and non-paid circulation acquisition, retention, growth and re-engagement strategies for both the print and digital audiences.
Education Requirements and Work Experience
• Bachelor’s degree in graphic design and/or marketing and communications
• 1–2 years work experience (impressive internship experience counts)
Skills and Strengths
• Excellent design skills, visual creativity, strong understanding of typography
• Proficient in Adobe Creative Suite design software
• Prior experience with HubSpot and/or any ESP is ideal
• Good judgement of design that would appeal to the 417 audience
• Proactive and not reactive. Must think proactively at all times about new branding and design concepts.
• Relationship driven with strong communication skills. Solid working relationship with (and the respect of) the sales, marketing, ad design and editorial teams, as well as clients.
• Creative thinking, ability to offer input in meetings and confidence to share ideas
• Unparalleled customer service
• Collaborative and organizational skills
• Confidence in written and verbal communication
• Intrinsically motivated to work independently yet still be a team player
• Comfortable with following direction and receiving feedback as required
• Manage a workload of multiple projects and competing deadlines
• Oh—and last but not least, have a passion for excellence
Benefits and #417culture
• Comprehensive health benefits for employees, disability insurance, SIMPLE IRA match, profit-sharing plan, professional development, flexible work environment, holidays and personal days
• Family-owned
• Through our commitment to being Great Game of Business practitioners, we take ownership of our work, mistakes, actions and wins. We understand we have a stake in the company's—and our own—future.
• Key culture competencies include being a self-motivated, resourceful problem-solver with a “we’re all in this together” attitude who is also willing to pitch in and answer the phone. Team member must be dependable and efficient in his or her work and must have an innovative mindset.
• Did we mention we have fun committee?
• We promote from within, so there are opportunities for growth and advancement
Evaluations and Outcomes
• The position will be evaluated after 90 days with reviews every 120 days
Environmental Requirements
• Mainly sedentary in an office environment with the exception of event days
• Valid drivers license and reliable transportation required
• May be required to lift up to thirty (30) pounds during occasional photo shoots
• Flexible in working extended hours
Get to know #417culture and the work we do here.
We’re
Whitaker Publishing, a life-improvement company in Springfield,
Missouri, serving more than 160,000 monthly readers across our titles of
Biz 417, 417 Home, 417 Magazine and 417 Bride. We have robust digital
properties to support each title, produce award-winning publications and
have a custom publishing division, a ticketing platform and an
event-planning division. While we're at it, we host parties and events
for movers, shakers and everyone in between.
We’ve been doing this gig for 20 years, but there’s even more to come—we promise. Want to be part of it? Email cover letter, resume and digital portfolio to VP of Operations Megan Johnson at WorkFor417@417mag.com.
417 provides equal opportunities to all employees and applicants. Employment decisions shall be based on merit, qualifications and competence. Employment practices shall not be influenced or unlawfully affected by virtue of an applicant's or employee's race, color, religion, sex, national origin, age, disability, medical status, pregnancy, marital status, military including veteran status, sexual orientation, genetic information, gender identity, or any other class protected by law. This policy governs all aspects of recruitment, employment, training, promotion, transfer, demotion, compensation, assignment, termination, and other terms and conditions of employment.