Advertise with 417

Word of Mouth Starts Here

417 Magazine is locally-owned and strongly committed to building the highest-quality audience by delivering award-winning journalism that tells southwest Missouri's story with authority and style. Combining the long-term staying power of print and the immediacy of a fast-growing digital audience, the 417 brand touches our readers’ lives daily. There’s no better solution for businesses looking for advertising in Springfield, Missouri than to connect with the region’s most affluent consumers through 417 Magazine.

Print Advertising

We know print. We've been curating content for our audience for more than 25 years. Did you know that print advertising is the number one driver for a Google search? Our audience counts on the content we produce to point them to the best things to eat, drink, see and experience in southwest Missouri. The average subscriber has three issues of our magazine in their home at any given moment.

Beyond the Page: Your Solution for Online Advertising in Springfield, Missouri

We have a powerhouse SEO ranking because we have 25 years of content that 417-landers are searching for. Most of our online traffic starts with a Google search for a topic a user is interested in, bringing them to one of our popular stories and adding to an ever-growing digital audience. You can be a part of the story through digital advertising options across our rich content. We even have a way to associate your business with specific, high-traffic pages by being the editorial sponsor.

Native Content

Native content is a great way to enhance your brand advertising by telling a story that we write with your input in our voice highlighting your business in your specific area of expertise. We’ve written native content on a wide range of different topics for all kinds of businesses, displaying their knowledge of their industry in a voice our audience trusts.

Branded Content

Want to take your digital brand advertising a step further? Branded content is a way to tell your story to our audience. Unlike native content, which covers a topic that you’re an expert in, branded content talks about your business directly to our digital audience.

Eblasts and Email Marketing

Our readers love hearing from our partners. We have tens of thousands of email addresses of engaged readers in an extensive, curated digital marketing database wanting to hear about your next big thing. If you’re looking for a targeted, direct digital marketing solution in Springfield, Missouri, talk to us about email marketing.

Ready to Reach the Right Audience?
If you're ready to start, use the form at the bottom of this page to get in touch.

Our Media Kits

417 Magazine Media Kit

417 Magazine

417 Digital Media Kit

Digital Media

Biz 417 Media Kit

Biz 417

Home-Centric Media Kit


417 Bride Media Kit

417 Bride

Our readers are


Average household income of $198,644


78% frequently purchase from ads seen in our magazines

Decision Makers

75% are business owners or senior level managers

Luxury Homeowners

Average home value is $801,389


60% have children


75% attend charitable events annually


"We brought 417 Magazine into our marketing plan more than 13 years ago, and have been very pleased with the results. Their subscription audience aligns with our target audience. Being a consistent monthly advertiser has opened the door for new customers that have then turned into lifelong loyal customers. The additional benefits and added value increase our exposure beyond the monthly advertisement. We're thankful for our partnership with 417."—Randy Mitchum

417 Magazine has been a huge asset to me for branding my business. I love the time and effort everyone takes in working with me and my brand and that the vision is clear. I also appreciate knowing this is not just a short term investment for my company—it is a long term relationship."Christa Stephens

"417 Magazine always makes the cut for the advertising budget for Mouery's Flooring. We view our ads as a medium to share our beautiful floors with Springfield, as a way to consistently keep a presence with our target market, and finally, as a way to keep us connected to other like-minded businesses in 417-land. We love to see our images & products sprinkled throughout the magazine and we love it even more when people bring 417 Magazine into our store with specific products that they want to see! Our partnership with 417 Magazine has been an integral part of our overall growth."—Rick & Elisabeth Mouery

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