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Word of mouth starts here.

On a monthly basis, 417 Magazine reaches more than 125,000 active, engaged readers who have the discretionary income to purchase the products and services that cater to their lifestyles. In fact, 40% of ALL spending in Southwest Missouri comes from 417 Magazine subscribers. That's a powerful economic force, especially considering that 77% of our audience frequently purchases products and services from ads seen in our publications.

In addition, we are followed by more than 65,517 social media users, host more than 3,496 guests at our annual events, and have a competitively high open rate among our more than 50,000 e-newsletter subscribers. Our websites also have 59,284 monthly visitors on average.

We'd love to help you make our audience your audience, too.

Our Media Kits

Biz 417 Media Kit

Biz 417

417 Magazine Media Kit

417 Magazine

417 Digital Media Kit

Digital Media

417 Home Media Kit

417 Home

417 Bride Media Kit

417 Bride

Our readers are


Average income of $173,442


77% frequently shop with our advertisers

Decision Makers

75% are business owners or senior managers

Luxury Homeowners

Average home value is $500,868


60% have children


75% attend charitable events annually

“I started with the bare minimum when it came to advertising dollars with the magazine, and with growth, I am now at a prime location each month with a full page ad.”
— Sarah Schaeffer, The Uptown Boutique

"Our business has had the benefit of not just reaching prospective clients, but of being seen and recognized by other professionals, particularly those within our field."

"I highly recommend Biz 417 for any business-to-business company looking to connect to business decision makers."

417 Magazine has been a huge asset to me for branding my business! I love the time and effort everyone takes in working with me and my brand and that the vision is clear."

Contact Our Sales Team

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