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Step Inside Springfield’s Golden Hour Jewelers for Custom Jewelry, Bridal Finds and Luxury Handbags
Here are five things that you should know about Springfield’s new Golden Hour Jewelers, owned and operated by Kevin and Natalie Ballard.
By Molly Haynes
Sep 2024

Golden Hour Jewelers is a new jewelry store in Springfield with a love for connection and community.
Whether you’re searching for a meaningful gift or designing a custom piece, every visit feels personal. Here are five things to know before you visit.


Step Inside Golden Hour’s Luxurious, Locally Designed Jewelry Store in Springfield
As you walk into Golden Hour, there is both a feeling of comfort and luxury. Murals line the walls with colorful birds and greenery that point you toward the cases filled with diamonds sitting below. Custom hardwood floors lead to a cushy seating area in the middle of the shop where clients can meet for consultations and ask any questions about their jewelry. For Golden Hour owners Kevin and Natalie Ballard, clients and their happiness are top priorities. “I will live and die by the motto that people will always remember how you made them feel,” Natalie says.
Every step of the design process was intentional, with much of the space built in collaboration with local businesses. The family-owned paint and decor store, Seminole Decor, helped design the interior of the store along with companies such as Restoration Hardware and a local company, Render Flooring.

Golden Hour Showcases Exclusive Bridal Jewelry, Fine Fashion Pieces and Luxury Handbags
At Golden Hour, there’s a carefully curated selection of fine, fashionable jewelry and unique bridal jewelry. The bridal collection has a beautiful lineup of everything from engagement rings to wedding bands. In the fine fashion collection, you can expect to find pieces with a wide range of designers and styles, from classic to contemporary.
The shop not only specializes in jewelry but also sells luxury Parisian handbags. “We are the only ones in the United States to be representing these Parisian handbags,” Kevin says. This exclusivity of both purses and jewels adds to the refined feel of Golden Hour Jewelers.
You Can Host Private Jewelry Parties and Rent Luxury Pieces
The perfect way to spend time at the store, besides shopping the stunning collection, is a party with close friends and family. At Golden Hour, you have the option of throwing a jewelry party at either the store or the comfort of your own home. These events, such as Sips and Sparkle or Rings and Rosé, are opportunities for future brides to gather with their trusted companions to find their perfect ring and jewelry for their dream wedding.
Along with private parties, customers can also rent jewelry for special occasions. Whether it’s a gala or another big event, it’s a chance to look and feel your best. Between the private events and the jewelry rental, there is truly something for everyone who walks through the doors of the store.


Golden Hour Offers Custom Design for Your One-of-a-Kind Piece
Jewelry not only makes you feel elevated in everyday life, but it can hold memories and sentimental value for the owner. This is one of the reasons why Golden Hour specializes in custom jewelry. Natalie and Kevin Ballard can work with you to preserve treasured memories through timeless pieces. If all you have is an idea or a stone for a custom piece, there is a design that can be created for you. “We will customize anything you can imagine,” Natalie says.
Graduate Gemologists Lead the Business Offering World-Class Jewelry Knowledge
Both Natalie and Kevin are graduate gemologists certified by the Gemological Institute of America. With this certification, Kevin has worked with many luxury brands and has a Level III certification with watch brands such as Jaeger-LeCoultre. Natalie has studied gems internationally throughout her career in London, Belgium and more. Through this experience, she has been able to grow her knowledge in high-quality jewelry across the world. At the end of the day, this is a place where you will not only be helped by an expert staff, but will leave feeling a part of the Golden Hour family.
