The countdown is on! The Branson Convention Center is gearing up to host Jeep Branson’s biggest event of the year on June 18–21.
PRESENTED BY
The Jeep Branson event returns to the Branson Convention Center for its second year—bigger, bolder and more elevated than ever.
May 2025
The countdown is on! The Branson Convention Center is gearing up to host Jeep Branson’s biggest event of the year on June 18–21.
PRESENTED BY
Jeep Branson is rolling into town for its second year, and this event is even bigger than the inaugural celebration. It’s a chance for Jeep lovers and families to hang out, grab some good food and enjoy a full weekend of activities together.
New for 2025, the event is adding even more ways to get in on the fun. Highlights include the first-ever Branson Jeep Crawl, guided trail runs, a dedicated Jeep playground, a poker run and scavenger hunt, an exclusive raffle and a light and sound show to cap it all off.
The Branson Convention Center can customize menus for each client’s event. Whether it’s accommodating dietary restrictions, creating themed menus or featuring locally-inspired cuisine, their team collaborates closely with clients to design food and beverage offerings that elevate the entire experience. No detail is too small, and their chef-driven approach ensures every dish is both creative and high-quality.
“Designing the Jeep Branson concessions menu was an absolute blast,” says Chef Shannon Young of the Branson Convention Center. “Events like this let us shift gears and get creative with bold, fun flavors that match the energy of the crowd. From the Wrangler Burger to Mudslide Mania, every item was made to fuel adventure and satisfy serious cravings. We had so much fun building this lineup, and we hope guests enjoy eating it just as much.”
Here is a peek at this year’s menu:
• Off-Road Nachos: Chili cheese nachos with green onions and sour cream
• Wrangler Burger: A burger stacked with jalapeño, sliced pork belly, Memphis barbecue sauce and pepperjack cheese
• Renegade Dog: A hot dog topped with tender brisket, mac and cheese, crispy onions and barbecue sauce
• The Gladiator: A pulled pork sandwich topped with coleslaw
• Mudslide Mania: Chocolate lava cake topped with marshmallow fluff and cookie crumbs
Starting around 7:30 p.m. on Friday, June 20, the parade will make its way through the event. It’s a fun, energetic aspect of the weekend where Jeeps of all kinds line up, decked out with lights and personality, making their way through town for everyone to enjoy.
The weekend wraps up with a concert featuring local favorites, the Table Rockers, followed by headliners Cherry and James Band. It’s the perfect way to close out the event with good music, a great crowd and a lively night under the stars.
“This year’s event promises to be the most dynamic yet, with exciting programming, engaging entertainment and thoughtful enhancements throughout,” Cannefax says. “Attendees can look forward to fresh new elements, upgraded experiences and, of course, exceptional service and hospitality from our team. It’s going to be an unforgettable experience from start to finish.”
If you're thinking about hosting an event, the Branson Convention Center has the space and team to help make it happen. “The best thing about hosting events like this at the Branson Convention Center is the flexibility and partnership we offer our clients,” says Jordan Cannefax, director of sales and marketing at the Branson Convention Center. “From the initial planning stages to the final execution, our team is committed to creating seamless, memorable experiences. With our prime location in the heart of Branson and a versatile facility that can accommodate events of all sizes, we’re able to bring our clients’ visions to life in a way that truly stands out.”
Are you ready to roll? Visit jeep-branson.com/registration to get tickets, on sale now!