SUBSCRIBE FOR OUR LOWEST RATE OF THE YEAR! LEARN MORE.
SUBSCRIBE
View Issue
For 26 years, Brigitte’s Wig Boutique has been a beacon for women in 417-land, including Cheryl Ormsby. Since becoming the owner five years...
Mother and daughter designer duo channel modern art and give back in their jewelry line Sylca Designs, available at The Market in...
Visit these five local shops to find the perfect Father’s Day Gift for whatever kind of dad you’ve got.
How to shop safely and support southwest Missouri retailers during Springfield's coronavirus outbreak.
Shopping. Sprees. Savings. Speaking your language? Sign up.
Follow us on instagram for more local style inspo.
The biggest fashion event in 417-land. Get details here.
See who our readers voted best in the shopping category.
Our favorite southwest Missouri boutiques are filled with florals and breezy styles. We can’t help getting excited that it’s finally time...
With a background in small business and a passion for design, Anette Tuxen turned her love of fashion into a blooming boutique celebrating...
With local boutiques open once again, now is a great time to start shopping for the perfect spring and summer looks. Try a midi or maxi...
Just a hop, skip and a jump south of Springfield lies the perfect location for a daylong outing. Grab the gal pals and plan a full day that...
As the quintessential colors of spring, it’s tempting to leave the pastel palette to the kiddos. Learn the trick to lightening up your...
Make a statement by mixing one of the season's most wearable trends, spring plaids with bold prints, for style that's right off the runway.
From punchy pinks to utilitarian style, sneak a peek at our favorite 417-land spring trends.
Aesthetician Amanda Woodman mixes classic vintage and glam looks to achieve her signature style. With her fashion sense, of course she was...
Combining style and comfort, Christina Ford, president and founder of The Rebound Foundation, knows how to turn heads with her outfits,...
Daniel Ogunyemi, Volunteer Coordinator at CASA of Southwest Missouri, gathers inspiration from everyday life and people while adding his...
Following her own fashion advice as a style advisor at Harem & Company, Julie Schuchmann knows just how to put together the perfect...
As owner and principal designer at Obelisk Home, Nathan Taylor's personal style embodies his work and it's no wonder he was chosen as one...
Tease Salon Stylist Ty Barnes is no stranger when it comes to fashion and putting together modern and chic looks, making him one of 417...
Done right, this springtime classic is timeless. Done wrong? It’s better left to your guestroom curtains. But with tips from local style...
Any hike is paw-sible for you and your fur friend with the right tools. We’ve rounded up the best local gear in Springfield, Missouri to...
As you thaw out from the cold and dry air of winter, touch up your tresses with tips from Springfield’s hair wizards.
Brigitte's Wig Boutique Puts Client's Needs First
Shop Bombay Bazaar for Authentic Indian Spices and Groceries
Shop for Coffee, Tea, Oil and Other Specialty Goods at Tantara Farms
417 Magazine's Best Dressed
Get a Grip: Up Your Activewear Game
15 Ways to Live Your Most Stylish Life in 417-land
Fox + Hound Brings Peace of Mind to Pet Owners
Why We Love Goat Milk Soap From Windwood Farm
Shop for Spell and the Gypsy at STAXX
Check out more lovely local looks.
Subscribe to 417
