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417 Magazine Earns Two ADDYs

We’re proud to have brought home two American Advertising Awards designed for local businesses.

By Dayle Duggins

Feb 23 2019 at 8 p.m.

417 Magazine staffers attend the 2019 ADDYs
Photo by Brittni BynumChristy Howell, Ammie Scott, Brittni Bynum, Elisabeth Behnke and Juli Rose Sullivan attend the 2019 ADDYs at Downstream Casino Resort near Joplin.

Inside every issue of 417 Magazine, Biz 417417 Home and 417 Bride, you'll find beautiful advertisements for local businesses. Fun fact: The majority of those messages are designed in-house, free of charge by 417's award-winning Advertising Design department. 

For the past three years, 417 has sent its best advertising design work off to The American Advertising Awards, home of the ADDY® Award, in hopes of gaining recognition for top-notch creative messaging and design. As luck may have it, we've earned accolades each year in what is considered to be one of the industry's largest creative competitions. Nearly 35,000 professional and student entries are submitted annually. 

On February 23, our luck continued: Creative for both John's Suit Shop and Atlas Security were awarded under the Print: Magazine Advertising Campaign category. 

Atlas Security ad in 417 Magazine

The Dog on Duty campaign created for Atlas Security's ads in 417 Magazine took home a Silver ADDY. Christy Howell served as the creative director and copywriter. Elisabeth Behnke designed the advertisement.

John's Suit Shop ad in Biz 417

The Suit Up campaign created for John's Suit Shop's ads in Biz 417 took home a Silver ADDY. Christy Howell served as the creative director and copywriter. Elisabeth Behnke designed the advertisement.

Our Advertising Design department worked closely with each brand to produce cohesive creative campaigns that popped off the pages of 417 Magazine and Biz 417 hopefully humored and inspired readers. We are very proud to have been able to have a relationship with these businesses, to develop award-winning creative for them, and to connect them with our 417 audience. 

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