Jen Jeppsen's Journey to Embracing Minimalism in Her Home

It wasn’t the house fire that made me become minimalist. After the fire, I shopped constantly until I had too much again. I spared no time or expense trying to fill the empty space. Then we moved seven times before settling in Rountree. Every time I packed hundreds of boxes of stuff, I thought maybe I didn’t need six cookie sheets, four plastic pitchers and three extra sets of sheets for each bed. Maybe I didn’t need a room full of Rubbermaids with Christmas decorations. I wanted to start downsizing in a real and drastic way. 

I began to think about how little we need to survive, and I started selling stuff, lots of stuff. I would get excited about the new empty space and pocket full of money. Now, selling things is almost a hobby, and I think hard before I shop, asking myself, “How long before that goes in the yard sale pile?” I also constantly throw things away like clothes that are too small, mismatched socks and board games that are missing pieces. Nothing is safe that isn’t breathing. I only keep what I use consistently and only the things that make me happy and make my life easier. Now I have space to live without being overwhelmed by all the stuff around me. My house is easier to keep tidy even with three little boys and a dog living in it.  

Every person should feel like their home is their castle, but we get stuck in a rut. I started Goldenrod to help people make their homes into a space where they feel at peace. I teach clients to only use items that speak to them instead of feeling obligated to keep hand-me-downs and old wedding gifts. Clear spaces, empty tabletops, organized bookshelves and simple decor create a calm environment. I feel more rested and energized when my house feels skinny  instead of heavy. I want others to experience this same revelation.”